GARDNER, Mass. - It's considered one of the state's most haunted properties and it's up for sale. The S.K. Pierce Victorian Mansion has been scaring the people of Central Massachusetts for well over a century.

Spectrum News 1 got a special tour of the property.

Listing agent Brenda Albert says she is being inundated with people hoping to get an inside look at the mansion, which is listed for $1.2 million, and 2025 marked 150 years since it was built. 


What You Need To Know

  • The S.K. Pierce Victorian Mansion in Gardner is for sale

  • The property, considered to be one of the state's most haunted places, is listed for sale at $1.2 million

  • At nearly 7,000 sq. ft., the property features nearly 10 bedrooms, 3.5 bathrooms, 5 unique fireplaces

  • Manager of the mansion, Marion Luoma, says 11 souls still roam the halls of the historic property

"S.K. Pierce was a chair manufacturer," said property manager Marion Luoma. "He owned the factory right across the street there, Standard Chair. And yeah, he was one of the richest men in Gardner back in the 1800s."

Pierce completed construction of his mansion in 1875. At nearly 7,000 square feet, the property features nearly 10 bedrooms, 3.5 bathrooms, 5 unique fireplaces, along with countless stories that could send a shiver down your spine.

"We've seen apparitions. I've actually seen a floating head in the hallway right here," Luoma said. "We've been tapped, we've had our name called, hair pulled."

Luoma has managed the mansion for 14 years. She admits, like most walking into a haunted house, she was terrified at first, saying 11 souls still roam inside the halls of the property. Some of those souls sadly meeting an untimely demise like Eino Saari, who burned to death in one of the rooms. Some say it still occasionally smells like smoke.

"He spilled accelerant on himself that day," Luoma said. "He came here when it was a boarding house, he lived here. He started smoking and drinking. He didn't shower."

And then there's the infamous Red Room which saw the death of not one, but two people.

"Two weeks after it was finished, she passed away in the Red Room," Luoma said of Pierce's first wife. "She didn't even get to enjoy her home, which is pretty sad. And then he met and married his second wife, Ellen, and then she passed away upstairs in that room also. It's crazy. That's why I think we have a hard time breathing in that room."

To this day, people still call Marion saying someone is in the mansion's windows. She says technically, they're not wrong. But it's no one living. It's just the ghosts of the children who died inside.

"They're like 'Marion, Marion, I just saw a little boy in the windows, there's somebody in the house.' No," Luoma joked.

The hope is for someone to take the mansion and its stories to the next level. Albert says in the last decade, the current owner has invested hundreds of thousands of dollars to keep the mansion in good standing. It's zoned right now as both a commercial property and a single-family residence.

"Next level being the opportunity to do a bed and breakfast," Albert said. "The owner does need to occupy."

Albert says the list of people wanting to spend the night currently sits at 4,000. Ghost tours for this fall are all but booked up, which is it's main purpose as of now.

In recent months, people have traveled from as far as Australia and even some from Transylvania for a chance to walk through the doors.

"I think it's just the grandness of this home, on top of some of the things that have happened," said Albert.

And if you're one of the brave souls to cross the threshold, Luoma wants you to know these aren't evil or mean spirits. They're just the people who lived in the mansion.

"When a loved one passes away, what do we tell them? Go be with grandma, go be with grandpa," Luoma said. "Well, you know what, they're all together. The whole Pierce family is here."